Location: Live or online
Languages: NL, EN, FR
Format: Interactive training
Profile: Employees, a team or mixed backgrounds
Number of participants: Ideally 6, max. 10
Time to seriously tackle your LinkedIn strategy with this comprehensive blended masterclass! We start with the basics and gradually take a deep dive into the more advanced solutions of LinkedIn. Based on live examples, you will apply the methods and insights you have learned, so you can discover all the possibilities of LinkedIn from different perspectives. Ready to get started?
This masterclass will strengthen your branding, networking and LinkedIn activities because you will
✔ Look good with a professional profile
✔ Systematically attract new visitors
✔ Learn how to build a quality network
✔ Understand the fundamental principles of (online) networking
For every participant to look professional on LinkedIn and leave a good first impression with their visitors. For each participant to understand and apply the passive, active and proactive LinkedIn strategies. For each participant to know how to use LinkedIn for themselves as a professional and for their organisation.
Every participant needs a Laptop/pc, stable internet connection, and a (free) LinkedIn account. Every participant has read their company's social media policy.
Offline: 1 to 3 live workshops - half day per session & 3 x 60 minutes Q&A + "Updates" webinar
Online: 1 to 3 online workshops - 120 minutes per session & 3 x 60 minutes Q&A + "Updates" webinar
Get started with the Action plan, LinkedIn profile checklist and all other additional supporting documents. Have access to one of the global LinkedIn experts for questions, more info…
✔ Why are we here?
✔ The world is changing... fast!
✔ Why LinkedIn?
✔ How important is a first impression?
✔ 3 Fundamental principles of (online) networking
✔ LinkedIn Profile Matrix ©
✔ How to create an attractive, professional profile?
✔ How to build and manage your network?
✔ How to deal with invitations?
✔ Using Groups on LinkedIn
✔ The LinkedIn Strategy Matrix ©
✔ Social etiquette: Do's & Don'ts
✔ The road to Thought Leadership
✔ Next steps